Ever romantic, Beautiful is called “the fragrance of a thousand flowers”…violets and lilies, roses and lilacs, marigold and Orange blossoms. Blended with expertise and creativity, the tender bouquet is warmed with a rich, woody base and brightened with a touch of citrus.

Estée Lauder’s vision, carried out by Evelyn Lauder, was to create a fragrance that made every woman feel she was the most beautiful woman in the room.

Ever romantic, Beautiful is represented by a bride to symbolize a woman at her most feminine, romantic and beautiful.1